Soft girl is a fashion style, popular among some young women on social media, based on a deliberately cutesy, feminine look. It often features pink and yellow colors, floral and heart patterns, oversized sweaters and plaid skirts, and heavy blush makeup. Being a soft girl also may involve a tender, sweet, vulnerable personality.Soft girl is just one of several so-called “girl” types, such as egirls and VSCO girls, that spread on the social video-sharing app TikTok in the late 2010s. While egirls are known for a goth look and VSCO girls a 1990s vibe, the soft girl dons on a cuter, pinker, more sentimental aesthetic, all qualities meant to be summed up by the word soft.
There are many items associated with a stereotypical soft girl: pink, blue, and mustard yellow shades; flower, heart, and cloud patterns; t-shirts incorporating such words as baby, princess, and angel; hair clips; baggy sweaters and plaid schoolgirl skirts; crop tops and high-waisted jeans; and heavy blush and lip gloss.
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